OxyLeads blog

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Many businesses struggle to reach their sales goals because they haven’t nailed their Ideal Customer Profile (ICP) yet. In this blog post, we’ll show you how to develop ICPs and how to identify accounts that are most likely to become high-value clients.

In this blog post, we’ll show you how to generate B2B leads using a lead generation platform. To prove that it can transform your prospecting process, we’ve stepped into the shoes of a real customer who has generated a list of B2B leads using OxyLeads Prospector.

In this blog post, we will share some of the best copywriting techniques that help write more effective sales emails. Follow these 14 tips, make your sales emails stand out, and get the attention of your potential customers.

Finding potential customers with a lead generation solution is easy, fast and efficient. However, for some users, not all searches seem to be successful, and the number of generated leads feels flat. The reason behind this has a lot to do with a variety of names the same job position has. In this blog post, we’ll show you how to use the “Position Title” search wisely and get better search results that lead to more closed deals.

The success of emailing efforts is one of the top challenges that sales reps face every day. In this blog post, we will explain how to avoid spammy mailing and how to make sure that your emails reach the intended recipient. After all, if you are using a lead generation tool, such as OxyLeads Prospector, it would be a shame to waste your targeted sales leads by sending spammy emails.

It’s not easy to choose from thousands of books written about sales. That’s why we have conducted a research and analyzed dozens of recommendation lists. We went deep into Quora’s answers, and, finally, came up with the ultimate guide to books that made an impact on the professional lives of many sales leaders and changed the way the sales process is being conducted.

In this blog post, we go through some of the most widely used methods to attract new customers. Learn how to understand your ideal customer, to develop a compelling value proposition and how to choose the right way to attract new customers for your SaaS business.

The growth of the newly founded companies in the computer software industry is slowing downshows the industry analysis made by OxyLeads. The analysis of computer software companies, like Microsoft, Oracle or Apple, was made using the OxyLeads lead generation tool called OxyLeads Prospector and combining the data about businesses and people working in software related positions. Get the full report on the U.S. Computer software industry for free.

2.4 million emails are sent every second. That makes around 269 billion emails per day. What a massive number! However, there are ways to stand out from the crowd. In this blog post, we will share 14 copywriting secrets that help write more persuasive emails and get a better response rate.

We are extremely excited to introduce you to our new lead generation tool, called OxyLeads Prospector. By using it, you can easily identify potential clients, get their email addresses or gather website data about your competitors. With OxyLeads Prospector the right business leads are just a click away. Moreover, OxyLeads Prospector comes with a free Chrome extension. Add it to your browser and see data about your competitors or potential customers without leaving the page that you’re on.

What are the latest trends in B2B eCommerce that you’ll want to watch out for? Find out in the guest blog post written by TradeGecko, a cloud-based inventory management platform for small to medium-sized businesses.

“Are lead lists worth the money?” This question worries many sales and marketing professionals when they consider using a lead generation solution. One of the easiest ways to check the real value of a sales lead is to calculate the cost per one lead and compare it with the cost of the leads generated from other marketing channels. In this blog post, you will learn how to calculate the Cost Per Lead (CPL) and what the benchmarks of the average CPL by channel are.

If you’re a startup or a small business, you’re most likely in the constant pursuit of the best talent and looking for faster and more efficient recruitment strategies. One of the hiring hacks that every small business could use is applying a lead generation solution for recruitment.

What is the difference between a good and not-so-good lead generation tool? The answer is simple: the quality of sales leads. The best lead generation solutions offer high-quality lead lists that can boost sales numbers and bring your business to the next level. But how can you tell if the leads in the list are good? There are few things that you can do, and in this blog post, we are going to go through all of them.

What is a sales lead? What is the difference between a sales lead and a prospect? Don’t waste your time checking different sources and definitions. We did it for you. This blog post is the only and the last piece of content that you’ll ever have to read.

Science proved that people can’t resist a well-told story because it helps connect with others on a personal level. Storytelling can be used in sales too when you need to show what personal value your product or service can bring to potential buyers. Since storytelling is such a big deal in marketing and sales, in this blog post, we are going to show you how to use it in sales.

Marketers and sales reps use various outbound marketing tactics to increase the response rate of their cold emails, but only some of them have proved to be effective. In this blog post, we will go through the top six tactics that get a higher response rate to your cold emails.

The common belief that only extroverted people can be great salesmen is, actually, a myth. Here at OxyLeads we believe that this kind of thinking is outdated and you can succeed even if you are the quietest person in the room. Introverts have many qualities that allow them to become A-level salesmen. In this blog post, we are going to talk about those strengths and how they could give you an advantage in the world of B2B sales.

At OxyLeads we talk with sales and marketing professionals every day. In this blog post, we gathered frequently asked questions and summarized everything that you have to know about lead generation.

Sales objections are hard to avoid. Most B2B sales conversations are met with at least one objection, that’s why, according to Salesforce, the important thing in this situation is to keep the conversation going. Your prospects will likely be hesitant and won’t agree on buying your product quickly. In this blog post, you’ll learn how to recognize and how to handle the most common sales objections.

In the B2B field, reaching the right person can be a challenge. Every salesperson knows that pitching to a decision maker is the only way to close a deal. There are different techniques how to reach a decision maker, and here at OxyLeads, we are using quite a few of them. In this blog post, we’ll share our know-how on the five best working practices.

The search for the perfect candidate is the most time-consuming part of hiring. Some HR professionals say that it takes up to 23 hours to screen resumes and shortlist candidates for a single hire. That’s a lot of time. Way too much time, we would say. Smart HR managers appoint this task to the AI (Artificial Intelligence) and machine learning.

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